A number of recent studies have shown that there is a strong correlation between quality of management and the level of development achieved by the different countries. Portugal does not look good in the picture. We knew this was so as far as development is concerned and now we are learning that it is also true for management.
This MBA’s ultimate ambition is to make a contribution, however small, to change this state of affairs by offering top-level international education and training to a selected group of young professionals without ever losing sight of two priorities: small and medium-sized companies based in northern and central Portugal, which are exposed to international competition and constitute, after all, two inseparable realities. These SME’s, as well as the problems and challenges that they are faced with, are what we wish to see reflected in our programme. The increase in demand by large companies also indicates that ours is a many-faceted product that meets the needs of larger businesses, which in turn use the programme to expand their network of contacts to managers of SME’s, a crucial aspect of any MBA.
Many good and bad examples of SME’s and large firms can be found in Portugal that are worth taking a look into: how they are organised, their strategy, their practices, their successes, their mistakes and how they address challenges and opportunities. We offer training and teaching methods that are well-anchored into reality and are led by a prestigious, highly-qualified and experienced faculty capable of reconciling empirical data with the latest theoretical developments in the different areas that are relevant to management. Our teaching methods are in line with the best practices of top-level international business schools, and this led the MBA International programme, its methods and content, to be accredited by AMBA.
The MBA International presented here is a programme that has benefited from the involvement of AEP, the Portuguese Chamber of Commerce and Industry, a partnership that has helped to establish the programme’s reputation within the business community. We have a responsibility to offer these companies top-level international education and training and provide their managers with the necessary skills to operate in global markets. This, for us, is a point of honour! Time and, most importantly, the way students who have successfully completed the programme have been welcomed in the business world tell us that those who decide to take it on can rest assured that they have made a good investment. In education and training, as well as in management, quality does pay off!
Alberto Castro
MBA International Programme Director